How we reach the right
target groups of visitors.

The main target group of ScandBuild 2009 will be reached through direct marketing tailored towards each individual group. In this respect we have ‘cherry picked’ the 10000 most important decision makers in Scandinavia. Furthermore we market ScandBuild through the following channels,
- Advertisements in Scandinavia’s leading trade magazines
- Supplements to newspapers
- Press releases and contacts
- Distribution of entrance tickets
- Newsletter
- Direct electronic mail
- Up-to-date webpage: www.scandbuild.com

In other words we would like to give you maximum return on your marketing investment as exhibitor. Our aim is to reach high quality visitors for ScandBuild 2009.

Forceful Marketing with new On-line Catalog
As a result of our cooperation with Bygge Information A/S-Productinformation.dk the exhibitors at ScandBuild will benefit from well-targeted and forceful marketing. All the exhibitors will be included in an on-line trade fair catalog, and if an extended profile is chosen the exhibitors will also have their company logo and pictures of novelties exposed. In addition to this all news items will be presented on the front page of the on-line catalog and thus be included in the electronic news letters.

Electronic newsletter
Right up to when ScandBuild is held e-newsletters will market ScandBuild and all news from the online catalog. The newsletters reach more than 10.000 decision-makers.

International Marketing
Using the channels of Productinformation.dk’s sister sites ScandBuild will be marketed in both Germany and Holland.